Search results for

"travel"

What Is a VPN, How Does It Work – and Do You Need One in 2025?

Imagine this:

you’re sipping a suspiciously overpriced cappuccino ☕ at an airport lounge, scrolling through your email… completely unaware that someone nearby could be watching your every online move.

Yeah, not great.

That’s just one of the reasons VPNs have gone from nerd-only tools to everyone-should-probably-have-one status.

VPN use case

But what exactly is a VPN? How does it work, and is it something you actually need – or just more digital snake oil?

In this beginner guide, we’ll break it all down to answer the following questions:

  • 🔍What a VPN does – and how it protects your data
  • 🎬VPNs for streaming – can they unlock blocked content?
  • 🚨VPN legality – where it’s fine, and where it’s… less fine
  • 🤔Picking a VPN – how to choose one that won’t screw you over

So whether you’re here for privacy, Netflix, or just curiosity – scroll on. Let’s demystify the VPN once and for all:

What Exactly Is a VPN?

Let’s start with the basics:

A VPN (short for Virtual Private Network) is an app or service that creates an encrypted tunnel between your device and the internet.

Think of it as a private, invisible corridor that hides your online traffic from snoopers 👀 whether it’s your internet provider, the government, or a sketchy guy at the coffee shop.

What is a VPN?

Once connected to a VPN, your data travels through this secure tunnel to a VPN server (which could be in another city, country, or continent), and from there to the wider internet.

To any outsider, it looks like you’re browsing from the VPN server’s location – not your actual one. That’s why people use VPNs to do things like:

  • Access websites and apps blocked in their region
  • Keep their IP address hidden from advertisers and trackers
  • Stay safe on public Wi-Fi networks

But here’s something important to remember: a VPN doesn’t make you “invisible” online — it just makes it much harder for anyone to trace your activity back to you.

And that alone makes it a pretty handy tool in 2025.

How VPNs Work

Okay, so now we know what a VPN is. But what’s actually going on behind the scenes when you press that big “Connect” button?

Here’s the simplified version:

When you turn on a VPN, it encrypts your internet traffic and sends it through a remote server before it reaches the websites or apps you’re using.

That process does three very important things:

  • Encrypts your data – so no one on the network can read what you’re doing (not even your internet provider).
  • Changes your IP address – websites and services will see the IP of the VPN server, not your real one.
  • Bypasses restrictions – by making it seem like you’re in a different location, it can unlock content that would otherwise be blocked.

The cool part? All of this happens in the background, usually with just a single tap or click.

You don’t need to be a hacker or know how to code. Most modern VPN apps are dead simple to use — even your grandma could probably unlock the Netflix catalog now 🇺🇸📺

Why Use a VPN? Real-World Benefits

Let’s face it: most people don’t get a VPN just because they love privacy.

They get one because they want to watch something, download something, hide something, or protect something.

Here are the most common (and actually useful) reasons why people use VPNs in 2025:

  • Streaming without borders: want to watch a Netflix show that’s only available in the US or UK? A VPN lets you switch your digital location and access content as if you were actually there.
  • Safe browsing on public Wi-Fi: cafés, hotels, and airports are hacker hotspots. A VPN encrypts your traffic so no one can sniff out your passwords or credit card details.
  • Private browsing (for real): even if you’re not doing anything sketchy, your ISP still tracks what you do online. A VPN blocks that — and helps avoid targeted ads that follow you around like a clingy ex.
  • Bypassing censorship and blocks: live somewhere where certain sites or apps are blocked? VPNs let you dodge firewalls and access the open internet (even in countries like China or Russia — more on that below).
  • Better deals on flights or services: some websites show different prices depending on your location. With a VPN, you can compare pricing from different countries — sometimes with surprising results.

Of course, not everyone needs all of these — but if even one of them applies to you, a VPN might be worth it.

And if you’re thinking “okay, but what’s the catch?” — good question. That’s what we’ll look at next:

Drawbacks and Limitations

Alright, time to lift the hood a little.

While VPNs are great for a lot of things, they’re not magic. Here’s what you should know before rushing off to install one:

  • They can slow you down: because your traffic takes a detour through a VPN server, you might notice slightly lower internet speeds — especially with free or overloaded services.
  • Some websites block them: certain banks, video platforms, and apps (like PayPal or BBC iPlayer) may detect VPN traffic and deny access until you disconnect. Annoying, but it happens.
  • Not all VPNs are trustworthy: some free VPNs make money by logging your activity and selling the data — the exact thing a VPN is supposed to protect you from. Irony level: 9000.
  • They don’t make you anonymous: a VPN hides your IP and encrypts your traffic, but it doesn’t erase cookies, browser fingerprints, or the fact that you’re logged into Facebook while doomscrolling.
  • Can be clunky on some devices: while most modern VPN apps are slick, certain smart TVs, game consoles, or routers might need extra setup to get it working properly.

So yeah — VPNs are useful, but they’re not a one-click privacy shield from the future. They’re just one tool in your digital toolbox.

Up next: how VPNs compare to other privacy tools like proxies and Tor.

VPN vs Other Privacy and Security Tools

So what makes a VPN different from all other software used for similar purposes?

Let’s break it down:

Tool What It Does Best For Limitations
VPN Encrypts all internet traffic and hides your IP address Privacy, streaming, public Wi-Fi, bypassing restrictions May slow down speed; not 100% anonymous
Proxy Routes your connection through another server (but no encryption) Simple IP switching, low-stakes unblocking Not secure, often unreliable or slow
Tor Encrypts traffic through multiple nodes for anonymity Maximum privacy, avoiding surveillance Very slow, blocks many websites, overkill for most users
Antivirus Scans files/apps for malware and viruses Protecting devices from local threats Doesn’t protect your data or hide your identity online

Bottom line: a VPN is the best all-rounder if you’re looking for privacy, streaming freedom, and safer public Wi-Fi.

For true anonymity, you’ll need something like Tor — but it comes with serious trade-offs.

Alright, time to address the 🐘 in the room:

In most countries? Yes.

In a few? Not so much.

Here’s the deal:

Using a VPN is completely legal in the vast majority of the world — including the US, UK, EU, Canada, Australia, and most of Asia and Latin America.

In fact, many companies use VPNs every day to protect remote workers and internal networks. So no, you won’t “get in trouble” just for using one.

But there are some exceptions:

  • 🇨🇳 China: VPNs not approved by the government are technically banned. Foreigners usually get away with it, but it’s a grey zone.
  • 🇷🇺 Russia: legal to use, but many VPN providers are blocked. Some have pulled out of the country altogether.
  • 🇮🇷 Iran and 🇹🇲 Turkmenistan: VPN use is heavily restricted or outright prohibited, especially if you are a local.
  • 🇦🇪 UAE, 🇴🇲 Oman, 🇪🇬 Egypt: VPNs aren’t banned outright, but using one to access VoIP or blocked sites can lead to fines.

So should you worry?

If you’re just trying to protect your privacy or access Netflix from another country, you’re not breaking any laws in most places.

Just don’t use a VPN for illegal stuff — the VPN doesn’t make crimes magically okay!

…And if you are traveling to a more restrictive country like China? Install and test your VPN before you go — many VPN websites are blocked once you’re inside.

SO how do you choose a VPN that’s actually worth your time (and money)?

How to Choose a VPN That Doesn’t Suck

Let’s be real: there are way too many VPNs out there.

They all claim to be fast, private, secure, and magical ✨ – but not all of them live up to the hype. Some are just reskinned clones, others are shady data-harvesting schemes in disguise.

Choosing VPN

So, how do you pick a good one? Here are the 5 key things to look for when choosing a VPN in 2025:

  • No-logs policy: this means the VPN doesn’t store any record of your online activity. No logs = nothing to leak, sell, or hand over to authorities.
  • Strong encryption: AES-256 is the gold standard. Bonus points if they support modern protocols like WireGuard or OpenVPN.
  • Good speeds: look for VPNs with a large server network and solid speed test results — otherwise, streaming and browsing will feel like 2004 dial-up.
  • Reliable unblocking: not every VPN can access Netflix, BBC iPlayer, or other geo-restricted services. If that’s important to you, make sure it works.
  • Transparent pricing + refund policy: avoid bait-and-switch offers. A decent VPN should have clear pricing and a no-questions-asked money-back guarantee.

Oh — and one more thing: avoid 100% free VPNs unless you really know what you’re doing –

Free services often come with speed caps, ads, or worse: they collect your data and sell it to ad networks (which sort of defeats the whole point).

If you want our take on the top choices, check out our top-3 VPN list for 2025.

Frequently Asked Questions

Before we wrap up, let’s look at some of the most popular questions the internet has about VPNs:

Do I really need a VPN?

If you care about privacy, online freedom, or use public Wi-Fi often, then yes — a VPN is a smart move. It’s not mandatory, but it’s one of the easiest ways to boost your digital safety.

Can a VPN make me completely anonymous online?

No. A VPN hides your IP and encrypts your traffic, but it doesn’t block cookies, browser fingerprints, or tracking scripts. For full anonymity, you’d need more tools — and a lot more effort.

Is it legal to stream Netflix with a VPN?

Yes, it’s legal — but it may violate Netflix’s terms of service. Worst case? They might block your connection (temporarily), but you won’t get banned or fined.

Can I use a VPN on my phone?

Absolutely. All top VPNs have mobile apps for both iOS and Android — and in some ways, using a VPN on your phone is even more important than on your laptop, since mobile traffic is more often exposed.

Do VPNs work on smart TVs or game consoles?

Yes, but not always natively. Some VPNs offer Smart DNS features or router support, which lets you protect every device on your network — even if it doesn’t have a VPN app.

Will a VPN slow down my internet?

Usually just a little. Since your traffic is rerouted and encrypted, there’s often a small speed hit. That said, with a fast VPN and nearby server, you might not even notice it.

Final Thoughts: Do You Actually Need a VPN?

Here’s the short version:

If you spend any meaningful time online – especially on public networks, streaming platforms, or outside your home country – yes, a VPN is definitely worth considering.

It’s not just for hackers, dissidents, or people trying to watch Japanese Netflix from a Berlin hostel 🦄

A good VPN helps you to:

  • Keep your browsing private — from ISPs, trackers, and advertisers
  • Stay safe on sketchy Wi-Fi — like airports and hotels
  • Access content that’s otherwise blocked or geo-restricted
  • Regain some digital control in an increasingly surveilled world

It’s not a silver bullet. But it’s a simple, affordable tool that solves a surprising number of digital problems – without requiring any technical skills.

Need help choosing one? Head over to our curated list of the best VPNs for 2025 to compare top options and find one that fits your needs:

See the Best VPNs for 2025 ›

Got questions? Or perhaps some experiences to share? Hit us up in the comments section below, we do read and reply!

VPN Review 2025: A Spooky Good Deal or Just a Privacy Mirage?

☑︎ This review has been last updated in July 2025

Looking for a creepily fast VPN 🦇 that lets you vanish from trackers and haunt Netflix libraries — all without cursing your wallet?

CyberGhost sure makes a lot of promises.

From a massive server network to special “NoSpy” features and streaming-optimized servers, it paints a pretty picture. But in 2025, when every VPN claims top speeds, military-grade encryption, and total anonymity… you’ve got to ask:

Is CyberGhost the real deal — or just a well-disguised specter of what a good VPN should be?

You’re in the right place. In this no-nonsense review, we’ll break down what CyberGhost actually offers in everyday use — the good, the meh, and the slightly overhyped.

No fluff.

Plenty of spooky puns 👻

For starters, here’s a quick overview if you’re short on time:

Verdict summary: CyberGhost is a user-friendly VPN with great streaming support and strong privacy features. Its massive server network and long refund period make it a good fit for budget-conscious users — though speeds can vary by location.

Pricing: is it value for money? Read more
9/10
Servers: how fast and reliable is it? See data
7/10
Features: what do you get as a client? Details
8/10
Support: is it available and helpful? Find out
7/10

Alright, let’s peel back the mask and see if CyberGhost really stands up to its promises:

How Is CyberGhost Different from Other VPNs?

Let’s be real: most VPNs these days claim the same basic stuff — strong encryption, thousands of servers, “no logs ever,” blah blah blah.

So what (if anything) makes CyberGhost stand out from the ghostly crowd?

Below are a few actual differences that aren’t just marketing noise:

  • Dedicated servers for streaming and torrenting: CyberGhost doesn’t just say “we work with Netflix” — they actually label specific servers for unblocking Netflix, Hulu, BBC iPlayer, and others.
  • NoSpy servers: located in a privately operated Romanian data center, these are extra-secure, fully managed by CyberGhost staff only — useful if you’re extra-paranoid (we don’t judge).
  • 45-day money-back guarantee: the longest refund window we’ve seen in the VPN space, giving you ample time to decide if it’s right for you.
  • Smart Rules: an automation feature that lets you auto-launch apps or connect to certain servers under custom conditions. Surprisingly handy for power users.
  • Dedicated IP (optional): lets you pay extra to get a VPN IP address that’s yours and only yours — useful for accessing sensitive services that don’t like shared IPs.

Most VPNs want to sound secure and fast. CyberGhost goes a step further and adds some useful quality-of-life features for people who use VPNs daily — not just when traveling or torrenting.

That said, how safe is it really? Time to peek under the (data) hood.

Privacy and Security Features

For any VPN, this is where the rubber meets the road — or rather, where the encryption meets your data.

CyberGhost has been in the game since 2004, and they’ve built a reputation around no-logs policies and strong encryption. But let’s go beyond the buzzwords.

Here’s what you’re actually getting:

  • AES-256 encryption: same cipher used by banks, militaries, and probably secret vampire councils. It’s the gold standard — fast, secure, and basically uncrackable.
  • WireGuard, OpenVPN, and IKEv2 support: you can choose between protocols depending on whether you value speed, compatibility, or security. WireGuard is now the default on most platforms.
  • No logs policy: CyberGhost claims they don’t track what you do, what you download, or even when you connect. They’ve also published independent transparency reports since 2011 — a good sign.
  • Kill switch: automatically cuts your connection if the VPN drops, so your real IP doesn’t leak. Enabled by default (and yes, you should leave it that way).
  • DNS and IP leak protection: we ran standard tests and couldn’t find any leaks while connected. So far, so good.

These are all standard features of any good VPN by now; but that’s not all. Let’s go deeper 🕳️ down the privacy rabbit hole and talk about the unique NoSpy servers:

  • Fully owned & operated: Unlike regular VPN servers that are often rented from third-party data centers, NoSpy servers are located in CyberGhost’s own private facility in Romania — with no external access.
  • Staff-only access: The servers are managed exclusively by CyberGhost’s internal team, minimizing exposure to third-party tampering or surveillance requests.
  • Outside 14-Eyes jurisdiction: Romania is known for its strong privacy laws and is not part of the 14 Eyes intelligence-sharing alliance. Translation: fewer legal obligations to store or share your data.
  • Extra performance & privacy: Because NoSpy servers aren’t shared with as many users and don’t rely on external infrastructure, they tend to be faster, more stable, and more secure.

They’re not the default — you’ll need to scroll a bit in the server list or search “NoSpy” — but if you want the most private connection possible, this is where CyberGhost earns its name.

Standard VPN Servers NoSpy Servers
Server ownership Third-party data centers ☑️ Fully owned by CyberGhost
Physical access External staff may have access ☑️ CyberGhost personnel only
Location Worldwide ☑️ Romania (outside 14 Eyes)
Surveillance resistance Standard legal exposure ☑️ High (strict privacy laws)
Performance Shared with more users ☑️ Lower load, faster connections

Bottom line?

TL;DR: CyberGhost ticks all the right boxes for privacy — and even adds a few that most competitors skip.

Alright, let’s talk speed next — because privacy means nothing if your video’s stuck buffering like it’s 2009.

Server Network and Speeds

CyberGhost boasts one of the largest server fleets out there, offering 125 locations in 100+ countries (11 in the 🇺🇸 US, 3 in 🥨 Germany, 🥐 France, 🇪🇸 Spain, and the 🇬🇧 UK, and 1 per country for the rest of the world).

They don’t disclose the actual server count, but it’s safe to assume it’s in the 1000s.

Most of the servers (again, it’s not disclosed how many exactly) are physical servers, meaning they are physically located in the specific countries rather than cleverly routing requests.

Sounds impressive, right? But quantity doesn’t always equal quality. So we tested performance in real conditions, across several locations.

Here’s what we found:

  • Fast on nearby servers: In our European test locations, we regularly hit 80–90% of our base speed using WireGuard — great for streaming, browsing, and gaming.
  • Mixed results internationally: US and UK servers were solid. Asia and South America? Not always. Expect some slowdowns, especially on weekends or when using the OpenVPN protocol.
  • Streaming servers are fast (by design): CyberGhost tags specific servers for Netflix, BBC iPlayer, and more. These are optimized for speed and rarely disappoint, even at peak hours.
  • WireGuard makes a big difference: If you’re still on OpenVPN, do yourself a favor and switch. WireGuard gives a noticeable speed boost, especially for mobile users.

Of course, raw speed isn’t everything — what matters most is stability.

In our 30-minute continuous-use tests, CyberGhost connections were stable with zero dropouts or reconnections. That’s more than we can say for some “faster” VPNs.

As for the app itself? Switching between server locations takes 2–4 seconds on desktop and around 5 seconds on mobile. Not lightning fast — but not frustratingly slow either.

Oh, and bonus: you can conjure a sigil add specific servers as favourites (e.g. Netflix US or Torrent DE) for quick access next time.

Next up — can this ghost sneak past the streaming giants’ defenses?

Streaming and Unblocking

CyberGhost claims to be streaming’s best friend. And unlike some VPNs that shrink at the sight of Netflix’s geo-blocking army… it actually puts up a very decent fight.

Let’s look at the facts:

  • Dedicated servers for streaming: Instead of just saying “we work with Netflix,” CyberGhost actually labels servers by platform — Netflix US, BBC iPlayer, Hulu, Amazon Prime Video, and more. It’s surprisingly convenient.
  • Fast enough for HD and even 4K: In our tests, Netflix and YouTube ran smoothly at 1080p from EU and US servers. Some 4K content had minor startup lag, but playback stayed crisp.
  • Works with other platforms too: We successfully unblocked Disney+, HBO Max, and even DAZN (though results may vary by region — DAZN is fickle like that).
  • Smart TV and Fire Stick support: CyberGhost has native apps for Android TV and Amazon Fire Stick, plus setup guides for others. You can also install it directly on some routers if you’re feeling adventurous.

Here’s a quick overview of test results for major streaming services:

Platform Access with CyberGhost
Netflix (US) ✅ Yes (via dedicated servers)
Netflix (UK) ✅ Yes
BBC iPlayer ✅ Yes
Hulu ✅ Yes
Disney+ ✅ Yes
Amazon Prime Video ✅ Yes
DAZN ⚠️ Inconsistent (may depend on location)

Not all servers are equal, though. Some “regular” ones didn’t work with Netflix during our tests — but that’s why the labeled streaming servers exist. Stick to those, and you’ll be golden.

Pro tip: If a server doesn’t work, just close the app, switch to another labeled server (e.g. Netflix US → Netflix NY), and try again.

Next up: can CyberGhost handle torrents without spilling your secrets? 👀

Torrenting and P2P Use

CyberGhost has long been a favorite among torrent users — and for good reason.

While many VPNs quietly tolerate torrenting, CyberGhost actually embraces it by offering specialized P2P servers that are clearly labeled inside the app. No need to guess which servers work for downloads.

Here’s what stands out:

  • Dedicated P2P servers: Optimized specifically for peer-to-peer traffic, these servers help keep speeds up and interruptions down. You’ll find them under the “For torrenting” tab in the app.
  • Kill switch + leak protection: Even if your connection drops mid-download, your IP won’t leak. We tested it. It works.
  • No bandwidth limits: CyberGhost doesn’t throttle or cap your torrent speeds. As long as your ISP isn’t being sneaky, you’re good to go.
  • Jurisdiction matters: CyberGhost is based in 🇷🇴 Romania — where torrenting laws are generally more relaxed, and data retention rules don’t apply to VPNs. That’s a win for privacy.

That said, not all servers allow P2P — some locations (like the US or Singapore) block torrents entirely due to legal pressure. But that’s exactly why the app flags P2P-friendly servers for you.

TL;DR: If torrenting is part of your digital diet, CyberGhost has the infrastructure — and the attitude — to support it.

So what’s this going to cost you, and can you really try it risk-free?

Pricing and Refund Policy

Let’s get to the spooky part: money.

CyberGhost may not be the cheapest VPN on a 1-month plan — but once you look at their long-term offers, things get way more attractive.

Here’s the deal:

  • 2-year plan: ridiculously cheap for the first two years and billed yearly after that.
  • 6-month plan: a decent middle ground if you’re not ready for a full-on ghost marriage just yet.
  • Monthly plan: 5x more expensive, as is quite usual these days for most VPNs. Only worth it if you absolutely need a VPN for a short trip.

What sweetens the deal even more:

  • 45-day money-back guarantee 🛡️ That’s not a typo. You get a month and a half to test-drive the VPN and still get your money back if you change your mind. One of the most generous refund windows in the biz.
  • 1-day free trial (desktop only) 💸 Limited, but better than nothing. Just install the app, and you can start testing right away — no payment details needed.

Pro tip: grab the 2-year plan if you’re even mildly convinced — and mark your calendar just in case you want to cancel before the refund window closes.

Oh, and there are sometimes extra months added on top of the 2-year plan (e.g. 2 months free), depending on the promo. We’ll show you how to grab the best one in the bonus section later.

Support and Usability

Even the best VPN is useless if you can’t figure out how to use it — or if things break and no one’s around to help.

Luckily, CyberGhost nails the basics here:

  • Easy setup: The apps are available on Windows, macOS, iOS, Android, Linux, Fire TV, smart TVs, and even some routers. Installation takes under 3 minutes in most cases.
  • Clean interface: You don’t need a CompSci degree to navigate the app. Server locations, specialty servers (like streaming or torrenting), and settings are all clearly separated.
  • Connect on startup + Smart Rules: Want your VPN to auto-connect when you launch your browser or open a torrent app? CyberGhost lets you set up automation — very handy.
  • Live chat support: Available 24/7 from the website. During testing, we reached an actual human in about 7 minutes. Not blazing fast, but decent in our modern AI-filled world.
  • Support center: There’s also a searchable help base with setup guides, troubleshooting tips, and a few too many puns (you’ve been warned).

If we’re being picky: the mobile app is slightly more limited than the desktop one (fewer settings, no Smart Rules), but it’s still stable and performs well.

In short: CG doesn’t just protect your connection — it respects your time.

Alright, so we’ve summoned the ghost. Time for our final verdict…

Final Verdict

So, is CyberGhost VPN the real deal — or just a well-branded specter?

Based on our tests, it’s very much alive. Here’s what stood out:

  • Excellent streaming support: Dedicated servers for Netflix, Hulu, BBC iPlayer, and more — all clearly labeled in the app.
  • Privacy-first approach: AES-256 encryption, a proven no-logs policy, and the extra-safe NoSpy server option hosted in CyberGhost’s own data center in Romania.
  • Strong server network: Locations across 100+ countries. Plenty of options, even for picky ghosts – most notably the NoSpy option.
  • Beginner-friendly UI: Clean, simple apps that don’t overwhelm you with jargon or options.
  • Affordable long-term pricing: One of the best deals around if you’re willing to commit — and with a generous 45-day refund window to test it all.

What could be better?

  • Speeds vary on distant servers: Nearby performance is great, but connections to some locations (especially Asia/South America) weren’t always lightning-fast.
  • Monthly pricing is steep: The 1-month plan is hard to recommend — go long-term or skip it.
  • Support chat speed: Reaching a human takes on average longer than with some other providers; so you’ll need a bit of patience for the cases when your issue or question can’t be resolved by the detailed knowledgebase.

Bottom line:

if you want a VPN that’s beginner-friendly, capable, and privacy-respecting without cursing your wallet — CyberGhost is one of the safest bets in 2025.

Questions? Opinions? Suggestions or requests for improving this review? please do share in the comments section below!

Review 2025: Why Is It Popular Despite the Price? + Best Deal Inside

☑︎ This guide has been last updated in July 2025

If you’ve spent more than 5 minutes researching VPNs, you’ve probably come across ExpressVPN.

😎 Slick branding, bold promises, and a long list of celebrity endorsements — but does all the hype actually hold up in 2025?

Is ExpressVPN really the gold standard of online privacy and streaming access — or just an overpriced dinosaur riding on its early fame?

Glad you asked.

In this no-BS review, we’ll skip the generic fluff and dig deep into real test results, pricing tricks, and lesser-known features — to help you decide whether ExpressVPN is still worth your money today.

Before we dive in, here’s a quick summary of our findings:

Verdict summary: ExpressVPN remains one of the most polished VPN services on the market, with exceptional streaming access and above-average speeds. Its high price is justified for users who want premium reliability, especially for travel or censorship-heavy countries.

Privacy: does it truly keep no logs? Read more
9/10
Speed: how fast is it globally? See test data
8/10
Streaming: does it unblock well? Check results
10/10
Pricing: is it worth the cost? Evaluate plans
7/10

Before we dive into the nitty-gritties though: there are dozens of VPNs out there, is ExpressVPN any different? Let’s see:

How Is ExpressVPN Different from Other VPNs?

With hundreds of VPN services out there offering AES-256 encryption, kill switches, and flashy mobile apps, it’s getting harder to tell them apart.

But ExpressVPN does manage to stand out — not through gimmicks, but by consistently delivering on fundamentals with a few clever twists:

  • Independent no-logs audits: ExpressVPN doesn’t just say they don’t keep logs — they’ve hired firms like PwC and KPMG to prove it. The audit results are publicly available and updated regularly.
  • TrustedServer technology: their servers run only on RAM, not hard drives — which means all user data is wiped with every reboot. There’s literally nothing to seize or steal.
  • Own DNS on every server: ExpressVPN runs its own zero-knowledge DNS — so your traffic never touches third-party DNS providers, which reduces the chance of leaks or logging.
  • Lightway protocol: instead of relying solely on OpenVPN or WireGuard, ExpressVPN built its own next-gen protocol. Lightway is faster to connect, lighter on battery, and designed for high mobility (switching networks mid-use).
  • Jurisdiction: the company is based in the 🇻🇬 British Virgin Islands — a region with no data retention laws and a strong record of respecting user privacy.
  • Complimentary eSIM: each ExpressVPN plan includes a free eSIM to use in your travels. The available data roaming depends on the chosen plan.
  • Aircove routers: the only VPN provider that offers physical devices with built-in ExpressVPN features to protect your entire home or small business network at once.

To be fair, ExpressVPN isn’t the only VPN offering these kinds of features — but it was one of the *first* to implement many of them, and it still executes better than most competitors in 2025.

If privacy is your #1 concern (especially when traveling or living in restrictive regions), ExpressVPN’s setup makes it a very strong candidate. But how well does it protect you in practice?

Let’s dive deeper into the technical side next:

Security and Privacy Features

ExpressVPN advertises a strong focus on privacy and security — but how well does it hold up under closer inspection?

1. Independent audits back up the no-logs policy.
As mentioned earlier, instead of relying on marketing claims alone, ExpressVPN has been audited by third-party firms like PwC and KPMG. These audits confirm that the service does not store data such as browsing activity or connection timestamps.

2. RAM-only server infrastructure.
All ExpressVPN servers run on volatile memory (RAM), which erases all data on reboot. This reduces the risk of persistent logs or accidental data retention — a common concern with traditional hard drive-based setups.

3. Kill switch is available on all major platforms.
Known as “Network Lock,” this feature blocks all internet traffic if the VPN connection unexpectedly drops, helping prevent IP or DNS leaks.

4. Private, encrypted DNS on every server.
Unlike many VPNs that rely on external DNS providers, ExpressVPN runs its own encrypted DNS to avoid third-party data exposure and improve resistance to DNS leaks.

5. Offshore jurisdiction in the British Virgin Islands.
The BVI does not have data retention laws, and it operates independently of intelligence-sharing agreements like Five Eyes. While this doesn’t guarantee immunity from legal pressure, it offers more privacy than many Western jurisdictions.

In short, ExpressVPN combines solid technical measures with a favorable legal setup. It’s not the only VPN doing this, but its track record and infrastructure are above average.

With privacy policies and audits accounted for, the next question is whether these safeguards come at the cost of usability — starting with raw connection speeds:

Server Speed and Performance

Let’s get one thing straight: no VPN will make your internet faster. But the best ones keep the slowdown so small, you barely notice it.

ExpressVPN is pretty good at that.

According to their official numbers, ExpressVPN operates thousands of servers in 105 countries — all of them physical, with no dodgy virtual locations. But numbers are just numbers, so we did our own tests.

Here’s how we tested:

  • Used both Speedtest.net and Fast.com to double-check results.
  • Connected to 12 server locations across the US, Europe, and Asia.
  • Measured speed with 3 different ISPs from two physical locations (EU and SEA).
  • Ran tests 3–5 times per server and averaged the results.

Here’s what we found:

  • Local connections (within same continent): average speed loss was just 10–15%, often unnoticeable even during video calls or large downloads.
  • Long-distance connections: latency increases were expected, but streaming still worked smoothly (see next section). Speed drops ranged from 20–30%, which is acceptable for encrypted traffic.
  • Lightway protocol: gave faster connection times and better stability in flaky network conditions — like switching from Wi-Fi to mobile data on the go.

In practice, ExpressVPN is more than fast enough for HD streaming, torrenting, Zoom calls, and gaming (if you’re not trying to compete in CS:GO on Brazilian servers from Berlin).

Want to download a 2GB file or stream a 4K movie through a US server from Tokyo? ExpressVPN can handle that without breaking a sweat.

But let’s test its real specialty next — streaming.

Streaming and Unblocking Capabilities

This is where ExpressVPN earns its reputation.

Unlike most VPNs that trip over Netflix’s increasingly aggressive VPN blocks, ExpressVPN just… works.

In our tests, we were able to access:

  • Netflix US, UK, Canada, Japan, Germany: full access to local libraries with no proxy errors or buffering issues.
  • BBC iPlayer: smooth playback from EU and US servers. (Yes, even the BBC hasn’t caught them yet.)
  • Hulu, Disney+, Amazon Prime Video: all working with zero fuss from multiple test locations.

Unlike Surfshark or NordVPN, ExpressVPN doesn’t use “specialty servers” for streaming — it just unblocks content out of the box, no need to dig through menus or contact support.

Even better, their browser extension lets you spoof your geolocation *in sync* with your VPN server — so you can trick stubborn websites that check your location using both IP and browser data.

A couple quick notes:

  • To access some services (like HBO Max), you might need to clear your cookies or use incognito mode.
  • Streaming in 4K requires at least 25 Mbps. With ExpressVPN, we consistently got 30–40 Mbps even on US servers from Europe.

In short: if you’re paying for multiple streaming subscriptions and want full access anywhere in the world — ExpressVPN is one of the most reliable tools for the job.

Next up: what about file sharing, torrenting, and good old P2P?

P2P and Torrent Support

There’s one area where both speed and privacy really matter — and that’s torrenting.

Whether you’re downloading public domain documentaries, Linux ISOs, or indie films, you probably don’t want your ISP or government sniffing around your connection.

So how does ExpressVPN hold up when it comes to peer-to-peer use?

  • All servers support P2P: unlike some VPNs that restrict torrents to “specialized” locations, ExpressVPN allows torrenting on every server in its network.
  • Kill switch + DNS protection: their Network Lock feature ensures that your IP and DNS traffic stay hidden even if the connection drops mid-download.
  • No bandwidth limits or throttling: ExpressVPN won’t slow you down based on usage — and it often prevents throttling by your ISP in the first place.
  • Compatible with all major clients: uTorrent, qBittorrent, BitTorrent, Transmission, Deluge — they all work just fine.

During our testing, torrenting with ExpressVPN was fast and seamless — especially on servers close to our actual location. We were able to reach 8–10 MB/s on a 100 Mbps line without triggering any connection warnings or disconnections.

Just one thing to keep in mind: you’ll want to pick a nearby server to minimize latency and maximize throughput. ExpressVPN’s smart location picker usually gets it right — but you can always experiment for better results.

Oh, and in case it needs saying: always use legal torrents and support content creators when you can. We don’t condone piracy — we just want you to be safe while exploring the open seas of the internet 🏴‍☠️

Next up, let’s look at how ExpressVPN actually feels to use — from setup to everyday experience.

ExpressVPN Apps and Ease of Use

ExpressVPN has been around since 2009 — and it shows, in a good way.

The apps are polished, stable, and refreshingly free of bloat. Whether you’re new to VPNs or a settings nerd, you’ll probably feel right at home.

Let’s break it down by platform:

  • Windows & macOS: the desktop clients are fast, minimal, and easy to navigate. You get a big “on” button, a smart location suggestion, and a quick menu to switch servers. There’s a built-in kill switch and protocol selector (Auto/Lightway/OpenVPN).
  • iOS & Android: clean, one-tap interface with most of the features you’d want — Lightway protocol, split tunneling (Android only), and auto-connect on public Wi-Fi. Bonus: it doesn’t drain your battery like some other VPN apps do.
  • Linux: unlike many competitors that barely support Linux, ExpressVPN actually delivers a fully functional CLI app. It’s easy to install, stable, and supports all major distros.
  • Browser extensions: available for Chrome, Firefox, and Edge — these aren’t just proxies. They control the main VPN app, and also spoof your geolocation, DNS, and WebRTC settings for better privacy.
  • Routers & Smart TVs: ExpressVPN has custom firmware for select routers and detailed setup guides for the rest. Also works with Fire TV, Apple TV (via Smart DNS), and even gaming consoles via router sharing.

In short: ExpressVPN doesn’t just check the “multi-platform” box — it actually makes an effort to deliver a good experience on each.

We especially liked the speed of the Lightway protocol and the reliability of auto-reconnect on mobile. It’s the little things that make a VPN feel invisible — and ExpressVPN nails a lot of them.

If you ever do run into trouble though, is their support team actually helpful?

Let’s find out.

Customer Support Experience

VPNs are one of those tools that work great… until they don’t.

It’s hard to find a company which has not switched to some sort of AI assistant these days, and reaching an actual human being can often be a near-impossible task.

Thankfully, ExpressVPN doesn’t cheap out here.

  • Live chat support: available 24/7 on their website, and yes — it’s actually human if you ask to speak with one. You don’t have to be a paying user to ask questions, either.
  • Email support: good for more technical stuff or when you need to send logs. Replies usually land within a few hours.
  • Extensive help center: hundreds of well-written articles, setup guides, and troubleshooting walkthroughs — searchable and regularly updated.

We tested the live chat multiple times across several days and time zones. Average wait time? Around 3-5 minutes, which is fantastic in our AI-everywhere age. The agents were polite, fast, and knew what they were doing.

They were also refreshingly honest — for example, when asked about which streaming servers work best, the rep admitted some might rotate due to Netflix’s ongoing cat-and-mouse game, and pointed us to updated resources.

In short: if you’re stuck, you’ll probably get help fast — and without feeling like you’re yelling into a void.

Now that we’ve covered most of the core features, let’s talk about money. How much does ExpressVPN actually cost — and is it worth it?

Pricing and Refund Policy

Let’s address the elephant in the room: ExpressVPN is not cheap.

It’s consistently one of the most expensive VPNs on the market — and they almost never run wild “90% off” promos like some other services do.

Here’s what the current plans look like:

  • 1-month plan: expensive, basically there just for psychological framing purposes. With a 30-day money back guarantee this one is kind of moot compared to the yearly plan…
  • 1-year plan: you get 3 months extra as a bonus, so 15 months in total. Two times less than the previous plan, per month.
  • 2-year plan: you get 4 month on top, i.e. 28 months overall – another 15% cheaper on a monthly basis compared to the annual billing above.

Yep, you’re paying premium prices — but in return you’re getting premium reliability, top-tier privacy features, and arguably the smoothest user experience in the VPN world.

Still, if you’re on a tight budget, ExpressVPN might feel like overkill — especially when solid alternatives like NordVPN or Surfshark often come in at half the price (or less).

💡 **Pro tip:** check out the bonus section below to get the best ExpressVPN deal in your region.

All plans come with a 30-day money-back guarantee. No weird conditions, no sneaky “store credit” refund traps.

We tested the refund process ourselves:

  • Contacted live chat and asked to cancel (you don’t need to give a reason, but we just said we were testing it).
  • Agent confirmed the refund instantly — no hassle, no guilt trip.
  • Money was back in our PayPal account within 5 days.

So if you’re on the fence, you can give ExpressVPN a full month-long try with zero risk.

Still reading? You’re about to get rewarded with a little discount tip 👇

BONUS: ExpressVPN Coupon

Want to try ExpressVPN and save a bit while you’re at it?

While they don’t shout about it from the rooftops, ExpressVPN often runs exclusive deals through partner links — including ours. At the time of writing, the annual plan comes with 3 free bonus months, which lowers the monthly price significantly.

There’s no need to enter a coupon code — just follow the steps below:

  1. Click the button below to open the official ExpressVPN plan choice page in a new tab:

    Unlock ExpressVPN Deal ›

  2. You can choose the 12-month or the 24-month plan — the bonus pricing will be applied automatically at checkout.
  3. Download the app and try ExpressVPN across your devices. You’re covered by a 30-day money-back guarantee, so there’s zero risk.

Not seeing the deal? Try opening the link in a private window or clearing cookies first — ExpressVPN’s pricing page can behave oddly if you’ve visited before.

Our Verdict + User Reviews

So — is ExpressVPN still worth it in 2025?

If what you want is a VPN that “just works,” unblocks everything, and doesn’t mess around when it comes to privacy — then yes, ExpressVPN is still one of the top dogs in the game.

But it’s not perfect for everyone.

Here’s the final breakdown:

  • Excellent streaming access (Netflix, BBC iPlayer, Disney+, Prime Video — all tested and working)
  • Solid performance across continents with their proprietary Lightway protocol
  • Top-tier privacy stack: RAM-only servers, no-logs audits, own DNS, kill switch — all checked
  • Easy to use apps on everything from smartphones to routers
  • Proven customer support with 24/7 live chat that doesn’t suck
  • Above-average pricing: especially compared to newer providers offering more features for less
  • Fewer advanced configuration options: may not appeal to power users looking to tinker

Bottom line: ExpressVPN is a premium service at a premium price — ideal if you want reliability, simplicity, and strong privacy defaults. But if you’re looking for feature-packed extras or budget pricing, there are more flexible options out there.

Already using ExpressVPN? Thinking of switching from another service?
👇 Leave your thoughts, tips, or questions in the comments below — let’s compare notes!

4 Reasons Why a Trusty VPN Is an Essential Tool for Webmasters

Virtual Private Networks (VPNs) are a popular tool among security connoisseurs and privacy junkies around the world (not to mention certain countries which seem to think that the Internet is a threat that should be… ahem… firewalled).

For those embarking on a path of online entrepreneurship, VPNs, if used right, can be an extremely useful tool – or, rather, an entire toolkit 🧰 – that makes their life easier and even allows outsmarting the competition.

A VPN works to protect your online activities by forwarding your internet traffic directly to a remote server, which then allocates you with a new IP address. To the rest of the Web, your browsing therefore appears to be coming from this new location (of your choice).

Your personal data (1) is kept hidden not only from the Web (4), but also from your Internet Service Provider (2) as the VPN encrypts all traffic passing through its server (3):

How VPNs work

As a result of this complex data choreography, Virtual Private Networks offer privacy, anonymity, as well as enhanced security and the ability to unblock restricted content – all while maintaining your comfortable Internet connection speeds.

So, what makes a VPN particularly valuable to webmasters?

When it comes to SEO, social media and content marketing, here are some of the definite advantages of using a Virtual Private Network:

#1 Reputation Protection 🥽

When considering the need to safeguard confidential data, a VPN becomes an attractive option for webmasters who frequently handle personally identifiable information pertaining to clients.

Adhering to data laws – which are evolving fast – can feel like a burden to online creators and marketers. However, the mere thought of dealing with the consequences of a data breach should be enough to shift any business into gear and start taking their security seriously.

A blow to your reputation, a lengthy recovery process, and potential legal consequences are all likely outcomes of a data breach – it’s wiser to stem such risks in the bud rather than to deal with the results, don’t you agree?

#2 Security when Surfing Public Wi-Fi Networks 💻

Webmasters who need to work remotely, or use their personal device when traveling (i.e. every one of them) should be aware of the risks of public Wi-Fi where man-in-the-middle attacks are rife.

Bad guys frequently exploit hotspots in cafes, airports and hotels, as these are often encrypted and can be accessed without a password. Browsing without a VPN can expose your login credentials, financial details, or confidential information about your clients if your Wi-Fi connection is intercepted by snoopers.

A VPN acts like a trusty shield for webmasters and freelancers on the road, protecting their data with strong encryption at the source (AES-256 being the standard) and making them virtually impervious to Wi-Fi hackers.

#3 Better Search Engine Optimization 🔎

Getting to the first page of Google results is a holy grail for any webmaster, even those who do not explicitly rely on SEO for their business’ survival.

Having an abundance of IP addresses at your disposal via a VPN, you can vastly expand your analytic capabilities by tricking Google into thinking you’re in an entirely different location.

More accurate data on search results and keyword rankings can be obtained this way, and you can accurately view advertising campaigns through the eyes of their target audiences in different countries and regions.

#4 Uncensored Access to the Internet 🔑

Many countries enforce varying degrees of censorship – and not just China, which is notorious for its Great Firewall; places like Russia, Turkey, and even Singapore (!) are known to limit their dwellers’ access to certain web resources on a regular basis.

In this context, a VPN is a boon for webmasters working from places with overly nosy authorities; a way of circumventing governmental censorship means they can do better work, with less disruptions.

Which VPN Features Make for a Trustworthy Provider?

It comes as a sigh of relief that most top VPNs are quite affordable and even offer you to try a VPN for free. Besides adequate encryption protocols, number of servers, and high connection speeds, there are a few extra features to look out for when scouting for the best VPN:

  • No logs policy: most paid VPN services that care for your data don’t keep information relating to connection times, IP addresses or browsing activities. After all, the entire point is to hide your activities from prying eyes, so the last thing you need is your VPN company keeping track of your web usage.
  • DNS leak protection: simply encrypting traffic and obtaining a new IP address isn’t always enough to stay private. When entering a website URL a search has be performed (by a DNS server) in order to display the correct content relating to the visited address. By using a VPN’s DNS leak protection (offered by many top providers) you’ll have the added benefit of protecting your activities from being exposed, collected, and analyzed by your ISP.
  • Kill switches: this is a pretty handy feature if you absolutely must ensure that data never gets accidentally exposed when using a VPN – even if your laptop disconnects from Wi-Fi accidentally. A kill-switch works to halt all internet traffic in the event of a VPN dropping out, and only allows traffic to flow once normal service has resumed. It provides that extra peace-of-mind for the most consistent proponents of privacy and security out there.

Getting a decent VPN is a smart move that can allow a webmaster to get broader insights into various markets, enjoy a smoother workflow, and stay safe against malicious attacks.

Investing in a new tool is always a painful process, yet for those who depend on the Web for their livelihood, a trusted VPN is something of a basic necessity rather than a fancy add-on.

Keep SEO in Mind While Managing a Multilingual Website + Tips for Popular Languages

You’re running a multilingual website, and your content has been localized into, say, three different languages. Given all the effort and time that went into the translations, you pat yourself on the back, awaiting an influx of customers happy to engage with a website that speaks their tongue.

Might it be that you’re celebrating a bit too early?

How Does Translation Influence SEO?

Newsflash: having your website translated into several languages doesn’t guarantee that its will appear on the first page of Google for the people who speak these languages. So, the impact translation on search engine optimization (SEO) is something that your business will have to consider at some point.

Indeed, having a multilingual website means dealing with different search engines in different countries, therefore, some additional website optimization is not only recommended – it’s a must if you want to rank.

Studies on the influence of different languages on eCommerce businesses have long established that translations play a critical role in business success. Here are some interesting outtakes from a study published by CSA Research several years ago, which polled over 3,000 people from 10 countries:

  • 30% of respondents never buy from English-only websites, and 29% rarely do
  • 56% of respondents spend more time on the websites in their native language or boycott English-only websites altogether
  • automotive and financial products are among those that consumers are the least likely to buy if the website isn’t in their native language
  • among the biggest concerns is the lack of payment information in the native language
  • 50% of the respondents also say they prefer at least the navigation elements of the website to be localized

However, a translation itself isn’t enough for a high ranking in Google and the local search engines. Optimizing the translated content is also critical to getting your SEO right – i.e. avoiding pitfalls such as lack of clear localized content structure, which leads to weak search positions, which in turn has an immediate negative impact on customer engagement rates and therefore sales.

What About Auto-Translation?

Some companies avoid investing in professional translation, resorting to auto-translation with tools such as Google Translate.

Google Webmaster Central advises against this practice, saying that ‘…using automated translation tools to directly create content for your site would be seen as creating auto-generated content, which is against Google Webmaster Guidelines’.

And that’s G-speak for ‘you will be punished hard, SEO-wise ‘.

Thus, using auto-translation tools, the abundance of which is offered not just by Google, but by different WordPress plugins as well, negatively impacts SEO results. On the contrary, getting your website professionally translated improves SEO ranking and user experience in general.

Getting Serious About Localization

To translate your website with search engine optimization in mind, we need go beyond word-switching and look at localization as a coherent discipline.

Localization is more extensive than simple translation since it involves adapting the many aspects of your content and products to the target market:

  • converting currencies into local equivalents if applicable – this includes both the sums, the symbols, and the word order
  • localizing units of measurement in case the target country uses a different unit system (e.g. metric vs imperial)
  • changing date formats to those commonly in use by the native speakers of the language
  • using proper formats for geographical and other data such as addresses and phone numbers
  • adjusting images and graphs according to local cultural norms and expectations – including, but not limited to, colors, forms, symbols, etc

If these elements are localized improperly, the search engine algorithm may not recognize them, consequently bringing a negative impact on your SEO results.

So, since localization has a profound impact on SEO, let’s take a look at the most popular languages with SEO in mind. Those were picked according to the ranking by Statista of the most common languages used on the Internet.

How to Localize Content for Chinese Speakers

According to Forbes, over 800 million Internet users are from China. So even despite the fact that most of them are located in a single country, the Chinese language is the second most used language on the Internet.

But the sheer number of users is not the sole reason, why you need to start localizing your website in Chinese and worry about search engine optimization.

China is one of the world’s largest markets for… well, almost anything, not to mention the biggest production and manufacturing area in the world.

If you decide to target the Chinese market, full localization of your website is a must, as only 10 million out of 1.3 billion people in China speak any English.

Localizing a website into Chinese has certain peculiarities you should keep in mind:

  • Word order is essential – as you’re well aware, Mandarin as well as Cantonese use symbolic writing (logograms, to be precise), where almost every symbol carries it own, separate meaning, and a word can be represented by one, two, three, or sometimes four symbols. This also means that rearranging symbols can have a dramatic impact on the message, up to the point where a single shift in position can completely change the meaning of an entire sentence.
  • Date and time order – in Chinese, the year is followed by the month and then the day (which is handy, by the way, when you want to order something by dates on a computer)
  • Name format – unlike in English and most other languages, the last name comes first in Chinese, followed by the first name.

Since Google isn’t popular in China (because it doesn’t work there without a VPN), the majority of Chinese people use Baidu to search the internet. International brands that operate in China therefore rely on the algorithms of this search engine to optimize their websites. Haier, a brand that produces home appliances, is one of the examples of full website localization for the Chinese market:

Haier on Baidu

Keywords on the picture above are not auto-translated but localized. You can quickly check it by going to Google Translate and type in the first keyword. The translation into English doesn’t make sense:

Keyword translation - Mandarin

When introducing a website to Mandarin, Japanese or any other language of the Sino-Tibetan group, keep in mind that, for SEO, keywords shouldn’t be auto-translated directly but rather researched, since the meaning of the words depends so much on the particular combination of symbols.

Implications for Localizing your Website into German

Although “only” around 80 million Internet users speak German as their mothertongue (which is peanuts compared to Mandarin), it is still among the top 3 most popular languages on the Internet.

Quite conveniently, English and German share the same language group (so also the character set, mostly) and around 70% of the German-speaking population also speaks pretty good English. So, for SEO purposes, it is usually not necessary to carefully translate your brand name like you’d be doing in Mandarin.

However, it doesn’t mean that you won’t have to face the peculiarities of the German language when doing localization:

  • Capitalization is the name of the game – all nouns, both proper and common, are always capitalized in German. Keep that in mind to avoid silly mistakes that look pretty serious to the native speakers.
  • Nouns have genders, which is identified by the article and the ending of the noun. To spice things up a bit more, there are also noun declensions, which means that “this is a Toyota” and “I saw a Toyota” would use different articles.
  • The German alphabet itself – informally, the extra letters ö,ä,ü,ß are often spelled oe, ae, ue, and ss by Germans themselves to simplify the typing, but for SEO purposes and keyword research, be mindful of the native letters when doing localization.
  • Words are typically longer in German than in English, which you should keep in mind if you have any elements on your website that do not automatically adjust to their content length; also, the SEO meta such as titles and descriptions may overflow the allotted 65/160 symbols if translated literally into German.

On the latter point, while the standardized replacement letter combinations are quite useful for creating URLs, simply replacing umlauts with their dot-less equivalents doesn’t necessarily keep the word looking the same for a German-speaker (and the German Google – note the clarifying question and how some of the instances aren’t even highlighted in the results):

The extra German letters

Although German is more forgiving than Chinese in terms of localization, it is still better to do your homework before expanding into the German-speaking segment of the Web.

Website Localization and SEO for Arabic Speakers

According to the above-mentioned Statista ranking, Arabic is in the top 5 languages used on the Internet, with ca 168 million Arabic-speaking Internet users worldwide.

Nevertheless, there’s still a rather large gap between how many Arabic-speaking people use the Internet, and how much web content is available in Arabic (e.g. compare the above 5% with the 0.9% of Arabic content on Wikipedia). In addition to this, Arabic has many dialects and variations, which may impact localization in surprising ways:

  • Numbers and dates – ironically, while people in Europe and the Americas use the numeric symbols referred to as the Arabic numerals, a large part of the Arab world uses a different notation which is formally called the Eastern Arabic numerals.
  • Phonetic peculiarities – vowels, for instance, can have signs above or below characters in Arabic. Although there’s a simplified spelling, like in Chinese, the correct use of the Arabic alphabet has a significant impact on SEO results.
  • Right-to-left writing – Arabic uses the right-to-left writing system, which will impact the infrastructure of your website during localization

Due to the peculiarities of the phonetic system, many international businesses do partial localization into Arabic. Zara, for instance, has the website navigation, payment information, and notifications localized while keeping product names and the names of their collections in English:

Zara in Arabic

You can also see how all their content uses the RTL writing system both for localization and SEO purposes.

Optimizing Content for Portuguese Speakers (and SEO)

There are over 170 million Internet users who speak Portuguese, making it one of the most commonly used online languages. Out of the 9 countries that speak Portuguese and its dialects, Brazil is of course by far the largest (and the fastest-growing) market.

Apart from Brazil and Portugal, though, it’s worth keeping in mind that this language is either the primary one or is extensively used by significant minorities in large parts of Africa (such as Angola and Mozambique) as well as Latin America (such as Uruguay, Argentina, and Venezuela).

While being a European (Romance) language by origin, Portuguese has some peculiarities that will impact localization, and, consequently, search engine optimization:

  • Forms of addressing people – keep in mind that in Portuguese there are the formal and informal ways of saying “you”, which use different pronouns – and using the right form of address a much bigger thing than in, say, English.
  • Native words – while Portuguese has a lot of loanwords, it has been a recent trend in the Lusophone countries to prefer using local equivalents instead, which should be considered during localization.
  • Double space – when translating a text into Portuguese, keep in mind that the final version will most probably be longer than the source because of this little quirk of the syntax. It’s also worth keeping in mind which trying to make your website look and feel authentic to the native speakers.

More to the last point, you need to keep in mind that meta titles and meta descriptions for Google search results in Portuguese will have to be adjusted to make them fit into the limited number of characters.

Languages Are Fun, but Require Attention to Details

Trying to reach an international audience in their native tongue is a great strategy that has propelled more than one business to new heights. However, any such undertaking will be less effective if the finer details of the language are not taken into account.

And it’s not just about looking trustworthy and authentic to the native speakers –

Your growth in the new segment of the web will be much more sustainable (and cost-efficient!) if you always keep in mind the implications on search engine optimization – from keyword research to on-page SEO such as meta-data.

***

Planning (or already executing) a localization of your website? Hit us up in the comments below, we’ll be glad to answer any questions you might have about optimizing your efforts for sustainable SEO growth!

StartLogic Hosting in 2025: the Last StartLogic Review You Will Have to Read

Is there any LOGIC behind STARTING your online business with StartLogic in 2025? (+99 points to the Pun Master).

Puns aside, we could of course settle on a superficial “yes” after examining their offer (“seems to tick all checkboxes”), their pricing (“looks reasonable”), and their server performance (“websites seem to be loading fine”) …

But that approach would make us pretty useless as professional hosting reviewers and webmaster helpers, wouldn’t it?

So, here’s the deal: this in-depth analysis will not dwell on the trivial (there are other StartLogic reviews for that) – instead, we’ll dig deeper into what this company really is, and try to answer the most pressing questions about Start Logic:

  • 🔌Who owns SiteLogic and why does it matter?
  • 💰What is the real price of SiteLogic hosting?
  • 💩Should you be aware of any caveats during checkout?

We will begin with a quick look at the history of StartLogic – you will soon see why it’s important to know their origins in order to understand their current situation:

How StartLogic… Started

Take out your dark glasses, leather gloves, and detective’s coat, because we’re going on an investigation!

There’s so little information available about StartLogic that one has to hunt for bits and pieces across the web with a magnifying glass and a sharp mind 🕵️

Good luck finding any specifics about the founding year or circumstances of the company… this looks like a job for our trusty time-traveling device, the Wayback Machine by Archive.org.

If we enter the www.startlogic.com domain into the query field, we’ll get a timeline of all snapshots ever taken by the Machine, which looks like this:

StartLogic timeline

This, and the brand analysis using the U.S. Patent and Trademark Office database, gives us enough info to conclude the StartLogic was created in 2003 in Phoenix, Arizona.

In the first years of existence, they focused on premium web hosting, and their website looked like this (well, to be fair, most websites looked like this back in the early 00’s):

StartLogic first site

By the beginning of 2010s, StartLogic could boast 100,000+ customers as well as multiple awards and accolades:

StartLogic second site

But then, something happened in the late 2013: their homepage was drastically redesigned into what it looks like up to this day, and the product line was completely overhauled by dropping the more expensive VPS plans and focusing on cheap shared hosting.

Something indeed happened to StartLogic, and that “something” is called…

The Endurance Group!

Yes, our old friends Endurance, the conglomerate specializing in buying up decrepit hosting providers, moving the infrastructure to scaled-up farms, moving the support to India, and milking the cash-cow until it’s still profitable.

How do we know StartLogic is now a part of Endurance Group?

Well, as the first clue, we can use advanced Google search patterns like startlogic site:endurance.com to find mentions of StartLogic on the endurance.com website (you won’t find any by simply browsing, they list a lot of hosting brands but this one is not their primary focus so it only appears in Excel-based annual reports as well as obscure SEC filings).

To confirm our theory, StartLogic first starts appearing in Endurance reports somewhere around 2012-2013.

Secondly, a big fat clue is on that same Trademark Office page we’ve mentioned above: you can find Endurance listed under the “Current Owners” section.

Our final clue is right there on the StartLogic official website: no, not their (surprisingly superficial) “About Us” page – let’s click on the small-print “Privacy” link the footer instead.

Interestingly, the privacy policy page is situated on a different domain, and (hello there!) has an Endurance logo on it.

In fact, if you can find links to the same privacy policy page from other brands owned by Endurance, such as Purehost or Justhost.

So, what has Endurance done with its acquisition?

The Current State of StartLogic

Apart from their business model, there’s one more important thing we should understand about the new owner of StartLogic:

Endurance Group subdivides all brands in their portfolio into two broad categories: the flagship brands, which they actively develop and feature prominently on their official website – and all other brands, which they view simply as extras for the critical mass of their portfolio.

This philosophy is probably the result of necessity rather than anything else: after all, actively managing 40+ hosting providers would imply insane complexity unless you really truly focused on just a handful!

Guess which group our StartLogic falls into, though?

That’s right, the “all other brands” – the hosting providers they purchase en-masse and integrate into the same backend while preserving the trademarks and unique websites to create a semblance of choice for the consumers.

Here’s a taste of what we mean:

Go through the “Our Technology” subsection of StartLogic’s current official page. Now compare it with the corresponding section from the old StartLogic website of 2007 (i.e. before the acquisition):

StartLogic tech

They even preserved the old hosting architecture diagram, which, by the way, can be found on most other hosting providers owned by Endurance.

This either means that all “other” hosting brands in their portfolio are being serviced by the same data center with outdated tech that’s 10+ years old, or…

…that Endurance didn’t even bother updating the page for 10 years after acquiring StartLogic!

Either way, such setup does not make StartLogic’s offer more attractive – after all, would you rather pay for something that has been custom-made by the brand you’re choosing – or instead for something cost-minimized and bundled with other lookalike brands?

***

Speaking of being bundled with lookalike brands: support at SiteLogic is provided using an Endurance-wide “call-center” system which it shares will all other “non-important brands”.

The live chat is identical to all other live chats on other Endurance-acquired hosts, and when we say “identical” we don’t mean it in the positive way.

Since the support team handles all minor Endurance brands simultaneously, each specific representative is not too knowledgeable about the particular brand you’re asking about: for some examples of bloopers and outright errors, see e.g. this part of our Netfirms review or this part of our PureHost analysis.

***

As to the product offer, that also has been optimized to the max, first by removing the Virtual Private Server (VPS) plans of the pre-acquisition StartLogic, and then by reducing the number of hosting plans from three (“Express”, “Pro”, and “Supercharge”)

StartLogic old plans

– to a single one, organized according to the “all-inclusive” principle and packed with freebies, from domain and email to marketing tools:

StartLogic new plan

But are all those items marked in all-caps “FREE” actually free of charge? Let’s take a closer look:

The Real Cost of StartLogic

The first thing that we should note right away is the star next to its $2.75/mo* price offer: as any self-respecting asterisk, this one should also lead to some kind of footnote or special explanation, right?

Yes, it does – all the way down in the footer of the website, in the smallest text that is still legible (in fact, it’s the tiniest font used anywhere throughout the StartLogic website) – we find the other end of the asterisk:

StartLogic asterisk

The link in the footnote leads to a Help Center page with “regular rates”, which, unsurprisingly, are quite a bit higher (in fact, 2x higher) than the $2.75 advertised in big bold letters on the front page.

But that’s not something you can find out during the checkout process – all you’ll see are the promo prices which will only be valid for the first billing cycle..

Speaking of the StartLogic checkout process – or, should we rather call it:

Squeezing Out Every Dime

Remember we mentioned that Endurance Group’s core strategy was buying up hosting providers and extracting as much cash from the once-renowned brands as possible?

If you’re still not sure what this means, just try purchasing a hosting plan at StartLogic.

When you click on the call-to-action button on the homepage, you will first be asked to choose a domain name to use for your new website. So far, no mention of whether it will cost you anything… let’s move on to the next step:

StartLogic domain registration

Note the absence of real prices in the checkout summary – but that’s not the only thing that’s presented in a “promo way”: the domain name we’ve just picked in the previous step is listed as free!

Let’s look closer, though: the word “registration” should give us a hint – when StartLogic says “FREE” in all-caps, in fact it means “free for the first year” –

How do we know?

There’s a page with domain renewal prices, of course. Good luck finding it on the official website, though – it’s well-hidden deep inside the knowledgebase. According to that page, a standard .com domain renews at $17.99 per year, well above the average market price for this extension.

As a “bonus”, the Domain Privacy checkbox is checked by default – adding to your cart the ability of hiding your real identity from your domain name’s records, whether you need it or not. That’s an additional $9.99 per year with none of your consent, cha-ching!

While we’re on the topic of pre-selected extras:

Don’t scroll down too fast!

Because you might just miss the two randomly active checkboxes in the next part of the checkout screen:

StartLogic extras

Don’t get me wrong, the problem is not that security and backups are not essential to any self-respecting website!

The problem is that StartLogic assumes you need specifically those two things so badly that you shouldn’t be asked if you actually want them right now, with your hosting purchase.

And that’s another $19.95 per year for security and $14.99 per year for backups – both of which you can get absolutely free using popular WordPress plugins such as Wordfence and UpdraftPlus.

All of the above adds up to an extra $44.93 per year on your hosting bill – in other words, inflates your grand total by more than 60%!

But wait, there’s more (more costs, of course): remember in the previous part of our review we mentioned that the hosting plan itself gets more expensive after the first billing cycle?

If we combine this price hike with the fact that your “FREE” domain name will start costing $17.99 per year starting with year 2, we should expect our hosting payment to more than double in all the subsequent billing cycles.!

As a final nod to dark patterns, StartLogic wants you to tick a box if you don’t want to receive their newsletter. Sweet!

So, what are we left with in the end, apart from an oversize hosting bill? Let’s sum it up before discussing our final verdict:

Pros and Cons of StartLogic

  • A single hosting plan which includes everything you need to start a full-fledged website.
  • Relatively short and straightforward checkout procedure that consists of only two pages and takes no more than a couple of minutes to complete.
  • A brand name that has been around since 2003 and was one of the pioneers of the web hosting industry as we know it today.
  • Fast support on most occasions: even during the night hours our waiting time rarely exceeded several seconds.
  • 30-day money-back guarantee (note that as with most other hosts, this does not include domain names).
  • The company is currently owned by Endurance, which specializes on buying up failing hosting brands and cost-cutting to the max.
  • Several extras are pre-selected for you during the checkout, which means your hosting bill is artificially inflated by more than 60% without your consent.
  • The fact that the $2.75 indicated on the homepage is a promo price which will double in all subsequent billing cycles is not communicated clearly enough (in fact, one can get a feeling that this is being consciously hidden from the user).
  • All information on real (non-promo) prices is tucked deep inside the online knowledgebase.
  • There is no clear indication that the domain name you register during the checkout will cost you money after the initial billing cycle.

Should You Use StartLogic?

Remember, when you decide whether or not to use a particular web host, you’re not just thinking about the immediate out-of-pocket amount: since hosting is a continuous service, you also need to take into account the long-term recurring costs.

In the case of StartLogic, the math is not on your side: while you might end up with a rather generous offer for your first billing cycle (if you remember to un-tick all the extras, of course) – your yearly expenditures will inevitably grow my more than 100% after the initial “promo” period is over.

There’s certainly a clear logic at play here – but that logic is not in your favour as a customer.

StartLogic is a bit too eager to extract as much money as possible from your pocket (after all, that’s what their parent company does as their core business strategy) while offering little of value that you couldn’t get from a more transparent and modern hosting provider.

And this is a big turn-off for anyone looking for a long-term partner which will determine the stability of their entire online presence.

In Search of the Cheapest WordPress Hosting – The No-Nonsense Guide for 2025

☑︎ this guide has been last updated in July 2025

If you’re reading this, congratulations! – you’re one of the (few) reasonable people interested in minimizing their hosting bills.

As with most things, there is a catch, though.

Three of them, to be more specific.

While finding the cheapest WordPress hosting sounds like a simple comparison task with a simple mathematical solution, we need to be mindful of the following pitfalls when evaluating our options:

💸 What does “cheapest” even mean? Do we want to pay the least amount of money up-front (and for what period), or look for a hosting that doesn’t quietly inflate prices after your initial period is over – or for the lowest price given a set of essential features? While we’re at it:

💎 Is there something we absolutely can’t do without? In other words, what is the minimum feature set that’s even worth calling “value for money”? Some hosts might be so cheap it’s almost free, but will you get all the necessary things to run a stable WP website?

🚫 Any irrelevant criteria that don’t matter? Articles that “rank” the most inexpensive hosting providers tend to use loads of different parameters to justify their opinions. Do all of them really matter? Do ANY of them matter?!

For those who don’t wish to go into details, here’s our top picks, with in-text links to the respective descriptions in the second part of this guide:

As you can see from the table above, there’s no single, all-encompassing figure to characterize a web hosting’s pricing. Let’s untangle the details and run the numbers!

Defining “Cheapest” (or Look Out for Asterisks)

The biggest difficulty in comparing web host value is the industry-wide obsession with promo pricing – a strategy whereby the first year or years of your subscription cost less than the normal price.

When you visit a hosting provider’s official website next time, look for asterisks, superscripts, or other indicators of disclaimers next to presented prices, for example:

      Starting at $2.75/mo *

Then try finding the actual disclaimers. This usually requires scrolling all the way down to the bottom of the page, or even browsing the terms and conditions. When you finally locate the disclaimer, it will look something like this:

      * Prices reflect discount on first term

While already not conveying user-friendliness, this is still a standard practice (not only in hosting), and in itself isn’t something to frown upon. Or it would be, if not for some less transparent additional tricks used by most hosting providers:

  • Promo prices are presented as discounts, with the strikethroughs and percentage points leading you to believe that this is what you’ll be paying for the rest of your subscription, not just the first year.
  • Real prices are often hidden in terms and conditions or presented in the smallest and faintest font possible. Sometimes the checkout page will not contain ANY mention of the price you’ll be paying at the end of your promo period.
  • Worse still, essential features like domain names are often marketed as “free”, while in reality only the first year of usage will actually be costless.

With competition in the hosting industry being high as it is, your hosting bill can quietly inflate 2-, 3-, or even 4-fold after the promo period is over! As a “cherry” on top, in order to understand that in advance you’ll really need to scour the provider’s website for clues and small-font disclaimers.

These concealed price hikes can become absurdly large:

For example, if you choose annual billing for the most basic plan at Bluehost, which is often praised as one of the “cheapest” WordPress hosts, your bill will grow by 73% in the second year – and stay that way!

For this guide, we’ve set a goal that sounds very logical, but sadly looks almost ambitious when you look at other reviews:

– not only do we consider ALL possible promo effects in our comparisons, but also try to focus on hosts where those effects are as small as possible.

Another thing we should take into account is that different people have different goals when searching for the cheapest WordPress hosting:
– some would like to pay as little as possible up-front,
– some prefer annual billing,
– and some want their aggregated costs for the lifetime of the website to be as low as possible.

And yes, this is why our top-picks table has so many columns :)

In order to account for the promo effects, two of our figures look at aggregate costs over a 5-year period, which can be viewed as an average lifetime of a small/medium website.

This approach allows us to level off the initial promo pricing and look at a bigger picture – making the results much more comparable.

Just in case, here are the more detailed explanations of each measure:

  • Lowest upfront indicates the smallest amount you can expect to pay if your goal is to minimize the immediate payment as you’re registering a hosting account. Quite expectedly, this always implies going for a monthly billing option if available.
  • 5 years, annual billing is our primary gauge, which assumes that you purchase a yearly subscription and continue with this option for the rest of the 5-year period. This one is used to see how heavily the hosts discount their longest subscription offers relative to the more standard ones.
  • 5 years, cheapest is similar, but sums up your hosting expenses over the representative 5-year period while using all promo offers, if any, to the max. This generally leads to higher up-front payments, but reduces the overall cost.

It is also worth noting that all of the above figures are calculated for a bundle of hosting, domain name, and an SSL certificate – the minimum “essential kit” which allows creating a fully functional, modern website.

Why are we including SSL into the mix?

Because from a nice-to-have extra it has evolved into an essential security and trustworthiness feature for any self-respecting website (that wants to rank in search results).

How do we know that?

Because the big G said so, repeatedly. Most hosts have already made SSL certificates either completely free or heavily discounted, and in many cases even mandatory for your hosting subscription.

Discussions of each of our top picks, complete with detailed expense breakdowns by years and separate items, can be found in the second part of this guide – but before reading those it makes sense to gather a little more knowledge about other important features any good hosting provider should have.

…and some tricks that are commonly used to distort the picture.

Let’s start with the must-haves:

What Else to Look for in a Host

Besides pricing, there’s a ton of other features that can be evaluated for any hosting provider – after all the machinery involved is quite complex and has many moving parts.

However, a large part of those features is either very good in most modern hosts, or simply cannot be measured that easily – or both.

Take page load speed, for example:

While it’s very easy to measure a website’s speed at a particular moment in time, the part of it that depends on the hosting provider is so small as to almost be insignificant!

Consider this: the number you got is valid only for a specific page, not the entire website, for a specific time of the day, and for a specific location of your test server (yes, signals take time to travel across continents, even at the speed of light).

If that wasn’t enough, the absolute majority of the actual load time will be eaten up by your active WordPress plugins and the images on your page.

So, if anyone uses a single load speed figure for evaluating or ranking hosting providers, it must be one of the two:

either a single measurement that is not representative of anything, or a meaningless average which doesn’t tell you a thing about the actual performance your pages will exhibit on the same host.

Keeping this in mind, here are the most essential hosting parameters that you CAN evaluate in advance and that tend to make a difference, based on personal and collective experience:

  • Support quality, which includes everything from how easy it is to contact support (I’m looking at you, 1&1 Ionos!), to how quickly your tickets get answered, to the actual willingness of the support team to resolve your issues. The most straightforward way to test support quality is to just try asking a couple of questions – you will see the good from the no-so-good in no time.
  • Ease of use – yes, as simple as that! If a hosting provider really cares about its clients, it goes the extra mile to make life easier for them. This encompasses everything from the sign-up process (twelve steps and 30 minutes of your life wasted? no, thanks!), to the hosting control panel (200 features, of which you actually use maybe 2?), to the cancellation procedure (let’s hope you don’t need that any time soon, but it’s comforting to know that it need be, the process is clear, quick, and hassle-free).
  • Transparency, as in – is the host being clear about its policies, especially promos? How consistent is its pricing? How do refunds work? How willing is the support team to reveal any of those that you still don’t quite understand?

The list is surprisingly short, isn’t it? :)

We didn’t include any technical parameters such as available disk space, type of hosting admin panel, or php version – because virtually all hosting providers offer decent technical setups.

While you’ll of course find some differences here and there, any self-respecting host (and definitely all we’ve considered for our top picks) will have more than enough for a beginner website. After all…

If you’re looking for advanced features or above-average specs, you’re probably not reading the right guide right now – the cheapest hosting is definitely not what you need :)

As you also might have noticed, most of the items we’ve mentioned above are “soft measures”, i.e. something that is quite difficult to put into clear numbers. And that’s not a coincidence –

– because so many things about your final website just happen to depend on dozens of factors, including your specific WP setup, a specific page on your website that is being measured, your visitors’ device profiles, conditions for a specific server on which your website is hosted, etc, etc.

This also means that many criteria commonly used in hosting comparisons simply don’t stand the test of rationality. Here are some common superficial or misleading practices:

What NOT to Look for in a Host

Yes, one of the reasons for preparing this guide was actually the existing guides on the topic. While for someone who is not a hosting geek all those graphs and ratings might give off an impression that serious work has been done in preparation for an article, the following truism is always worth keeping in mind:

– complicated-looking doesn’t automatically imply reasonable or trustworthy.

After spending some time (preferably at least 10 years) using and analyzing various hosting services, as well as setting up your own hosting servers from scratch, one starts distilling things that tend to matter from things that only look relevant.

So, regardless of how much I sympathize with the authors of similar guides (I really do, knowing first-hand how hard it is to try to produce quality content), there are several rants that just can’t be avoided if we want to arrive at a sensible result:

Ratings, stars, and other arbitrary quantitative evaluations given by reviewers. While we can surely understand why those are being used (after all, things look more serious and stable with ratings on them), it doesn’t negate the fact that actually interpreting them as something useful for the reader is near-impossible.

To illustrate the point, here’s a typical example from a comparative analysis of hosting providers:

Hosting ratings?

Each host in the list is given an overall score on a scale of 0 to 5, and several feature-based scores on the same scale, this time expressed as stars.

And yes, summing up and visualizing are powerful techniques to improve readability of any data – but could somebody explain to me what “★★★★☆ for pricing” or “★★★★★ for features” really means? Does it make sense at all to measure, say, uptime in stars?!

This is an example of how ratings and stars are used to purely nudge the reader towards choosing a specific hosting provider, which is probably beneficial for the authors of the post, but not necessarily for the readers.

Even the aggregate rating itself is not all that clear: the example above gives 4.4 to the host that ranks second in their list.

At the same time, the first host has a rating of 4.8 and not 5.0, which should mean that there is no perfection? Or that even that great host doesn’t fully meet all expectations by the authors of the evaluation…

Even more interestingly, the third host in that list has a rating of 4.5 – which seems to mean that, strictly speaking, the hosts are NOT even being ranked by this mega-score.

So, at the end of the day, how much useful information have we extracted from these ratings? Almost none: their scales seem to be relative, not absolute, and the endpoints of those scales are not even remotely explained. They don’t even seem to be used consistently throughout the containing text!

How much additional confusion have we got after trying to figure them out? Quite some, as can be seen from the above example.

Conclusion?

Not only do arbitrary, unexplained ratings add close to zero value to an analysis of hosts, they can actually obstruct our view with unnecessary details that only serve the goals of the authors, not the readers.

Now, for another thing that’s been grinding my gears for quite some time now:

Small-sample tests or even single graphs measuring things like load speed and uptime, which are implied to serve as objective measures of a host’s performance.

When I see a speed test graph in an evaluation of a hosting provider, a slew of questions instantly appears in my mind:

Tested how exactly?

For example, was this graph compiled by tracking a single domain from a single observation point, on a provider which hosts millions of domains on thousands of servers in dozen locations? If not, how many domains and observation points were used?

Finally, am I missing something or is this graph actually spans 5 minutes? Even if it was 5 hours, that’s grossly insufficient for any statistical inference about a host’s reliability.

Another example from a different post openly states that this graph (the only one in the evaluation of a host) has been constructed from a single website of unknown configuration:

Hosting downtime?

In this case the author doesn’t disclose the parameters of the speed test, though e.g. the locations of the test server and the observing server.

Now, it’s true that a site’s loading speed matters greatly when it comes to visitor engagement and satisfaction. However, the lion’s share of your final result will be dependent on the way you configure WordPress (including the number of plugins you install), the theme you use, and, most importantly (and trivially), the content of your pages, like images and videos!

Moreover, your visitors will access your website from a huge variety of devices on very different connections, from old smartphones on 3G networks to gaming laptops on optical cable.

And even if we discount all of the above, running a test on a single website from a single observation point can’t reasonably be extrapolated to an entire server park running countless websites on many servers in different locations.

What else?

“Exclusive” offers which are valid “only” for the visitors of a particular review: this has become a less frequent phenomenon these days, but it doesn’t mean it’s completely gone.

Let’s make it clear once and for all:

No self-respecting hosting provider offers special prices JUST for the visitors of a specific website.

Why would they? If they do that with one website, others will quickly want the same deal, which kind of defeats the purpose. Besides, promo prices for most hosting packages are already heavily discounted, which leaves little to no wiggle room for extra price cuts.

Simply put, in most cases the “exclusive” offers are just the plain old promo prices which can be found just as easily on the official websites of the respective hosting providers.

Finally, my “favorite”:

Comparing apples with oranges, as in – directly comparing promo prices of one host with regular prices of another, or comparing shared hosting prices with managed WP hosting (more on this topic a bit later).

This one wouldn’t be included here if it wasn’t for the fact that you can actually see it even in hosting comparisons from large, popular websites!

Are those comparable?

Not only does this example mix together promotional and full prices – one host is even quoted for its managed plan despite the title of the list clearly stating that this is a shared hosting matchup.

Seriously, WBE, I love your work, but in this case, I’m forced to exclaim, “get your act together!”

The only rational explanation for the above table that I can come up with is the size of affiliate commissions paid to the author of the review by each of the hosting providers – which is of course not something that the users should care about.

***

Now that that’s out of my system, let’s briefly take a look at one final important distinction before we discuss our top picks in more detail:

Shared vs Managed WordPress

The entire “find the cheapest WP host” quest gets an additional twist once you realize that many hosting providers offer more than one service that lets you create a WordPress website!

For example, in addition to standard hosting (which is often called “shared” since you’re sharing a server’s resources with several other websites), there’s oftentimes a “Managed WP” or a “WordPress hosting” solution. As a rule, it’s considerably more expensive – but apart from that, what’s the actual difference?

Actually, when you look under the hood, the perks aren’t necessarily tasty enough to justify the hefty price premium. The most useful ones can be summarized as follows:

  • Pre-installed WordPress – i.e. you get an up-and-running WP starter website out of the box. Note that on most shared hosting accounts you get automated apps that let you install WordPress in 3 or 4 clicks.
  • Automatic updates and backups – this one’s more useful, but can still be done either by hand (the updates) or by using free plugins (backups) just as well.
  • Optimized performance – which is supposed to mean that the servers running your website will be specifically configured for WordPress. I’ve yet to see a hosting provider which actually lists those optimizations though…
  • Pre-installed plugins – which are intended to provide advanced features like malware scans or search engine optimization. Note that you can install those same plugins yourself, if you actually need them. This one really looks less like a benefit and more like bloatware, if you ask me.

Does all of this combined warrant a price tag that is twice as high as shared hosting? For some hands-off users, maybe.

Managed WP

A typical example of managed WordPress (by GoDaddy). Note the same-old promo strategy with links to disclaimers about your next bill becoming much larger.

Can managed WP compete for the title of the cheapest WordPress hosting solution if the same host also offers a less expensive shared plan? Not really.

Unless the pricing is really, really appealing, most of the additional features of managed WP hosting either can be replicated with relative ease or look outright superfluous.

Not surprisingly, in this guide we focus mostly on shared hosting plans, with the rare exceptions of hosts that have some features of managed WP but offer much more competitive prices.

Speaking of such exceptions, let’s meet the first of our top picks for the cheapest WordPress hosting:

The Winner: Warpgate

Taking into account everything that has been said earlier about prices, features, and comparison methods, it was actually surprisingly easy to compile our list of top picks for the “cheapest WP hosting” category.

And among those, in turn, one hosting provider easily stands out if you start looking at the numbers, and that’s the geekish-ly named Warpgate.

Warpgate

The name is an allusion to the sci-fi devices which can materialize objects seemingly out of nowhere, by instantly moving objects between very distant points in space.

Warpgate allows creating WordPress installs in a matter of seconds – all without requiring your credit card details for the first 30 days! The process is so smooth compared to oldschool hosts that it actually does feel like using a little WP teleport.

Get 1 Free Month on Warpgate ›

The WordPress install you get lives on a temporary subdomain, and for a full month you’re free to build and prepare your website without paying a dime.

You can switch to the full plan at any time during the initial 30-day period, which entails adding a permanent domain name (right from your WordPress admin, by the way) and choosing between monthly ($3) or yearly ($30) plans.

The domain name itself, as well as SSL certificates and all other hosting features like email, come at no additional cost for the entire duration of your subscription – i.e. there’s no promo pricing. At all. Which makes the breakdown of your expenses look as minimalist as a Scandinavian coffeeshop:

Year 1 Year 2 Year 3 Year 4 Year 5 Total
hosting $30 $30 $30 $30 $30 $150
domain $0 $0 $0 $0 $0 $0
SSL $0 $0 $0 $0 $0 $0
total $30 $30 $30 $30 $30 $150

As we’ve mentioned above, the makers of Warpgate have decided that hosting panels create more confusion than benefit, so the dashboard has been stripped down to the absolute essentials and put right inside the WP admin:

Warpgate hosting panel

Overall, on a more visceral level there’s just something subtly pleasing about using Warpgate.

Whether this feeling comes from the refreshingly simple and friction-less interactions, from the down-to-earth and frank but still very friendly support, or from the peace of mind knowing there are no catches, hidden fees or price hikes – this unconventional hosting provider is on top of our value-for-money WordPress hosting shortlist right now.

Close Second: Namecheap

Yes, its name literally suggests that it should be on our frugal radars. Having started as a no-frills domain name registrar, Namecheap has grown into other niches over the years, including web hosting.

Namecheap

The Stellar shared hosting plan is the least expensive of its offers, with monthly and yearly billing options. The latter contains a 50% discount for the first year of use, which is clearly communicated on their pricing page.

Domains are cheap, naturally. SSL also comes at a discount for the first and second years, but after that costs almost as much as the domain name.

Get 50% Off 1st Year at Namecheap ›

In total, you should expect your hosting bill to almost double starting from the second year – but even that price is still very low compared to industry averages:

Year 1 Year 2 Year 3 Year 4 Year 5 Total
hosting $15.44 $30.88 $30.88 $30.88 $30.88 $138.96
domain $8.88 $10.98 $10.98 $10.98 $10.98 $52.80
SSL $0 $4.44 $8.88 $8.88 $8.88 $31.08
total $24.32 $46.30 $50.74 $50.74 $50.74 $222.84

While not the absolute cheapest WordPress hosting option, Namecheap does entice with below-market pricing, high-quality infrastructure, and fast support.

Overall, it’s a solid addition to our top picks, and a formidable challenger to Warpgate when it comes to value-for-money hosting.

Runner Up: Hostinger

Our third and final favourite is a hosting discounter famous for its aggressively cheap special offers, especially year-end campaigns.

Based in the small European country of Lithuania, this globally active host offers its services in more than 40 languages and has clients in virtually every country in the world.

Hostinger

Hostinger’s Single Shared plan is its by far cheapest option, with prices dropping as low as $0.80 per year if you are ready to pay for 4 years in advance.

Standard prices (at which your account will renew after the promo period) are several times higher, though; here’s the breakdown for the annual billing cycle:

Year 1 Year 2 Year 3 Year 4 Year 5 Total
hosting $23.40 $95.88 $95.88 $95.88 $95.88 $406.92
domain $8.99 $10.99 $10.99 $10.99 $10.99 $52.95
SSL $0 $0 $0 $0 $0 $0
total $32.39 $106.87 $106.87 $106.87 $106.87 $459.87

In addition to inexpensive hosting, domains, and SSL, you can enhance your future website with a slew of useful add-ons like backups, SEO tools, and priority support – all at an additional cost, of course.

Get term discounts at Hostinger ›

Overall, despite its somewhat flashy selling tactics and significant post-promo price hikes, Hostinger continues to be one of the most inexpensive hosting solutions out there, keeping server and support quality on a level that fully justifies it being a part of our cheapest WP host list.

How Do I Choose?

While we’d be glad to trim down our final results to a single host, it just doesn’t make sense to leave you with no choice, right?

It does?

Well then, here are some tips on how to differentiate between this guide’s three shortlisted hosts, if you so insist:

  • If you’re planning to create 2-3 websites, go for Namecheap’s Stellar shared hosting plan – a balanced combination of low immediate payments and very reasonable long-term pricing.
  • For those ready to lock in for a period of 4 years, Hostinger’s Single Shared plan provides absolutely unbeatable long-term pricing – just keep in mind that subsequent bills will get significantly (like, 800%) higher.
  • In all other cases Warpgate is a satisfyingly simple solution that doesn’t require any upfront payments (or even your payment details) and offers clear, transparent prices for its all-inclusive WordPress warp-ins.

Don’t take our word for it – trying out a web host has never been easier, especially with Warpgate’s free 30-day no-strings-attached full-featured trial.

Get 30 Days Free on Warpgate ›

What do you think of our top picks? Know of any other value-for-money web hosts we didn’t mention in this guide? Share your thoughts, suggestions, and experiences in the comment section below!